You have already become familiar with the instruments that allow you to have a thorough insight into the technical condition of the website. It’s time to move on to the more practical part.

Here are some of the most important elements you should take care of to improve the positioning of your website and make it easier for search engine robots to index its content.

A site map with the extension XML or HTML is a great simplification for robots that undertake all activities to understand the structure of websites.

For Technical Seo to Be Rated Positively by Google's

Meta tags , or meta tags, are fragments of text describing the content of a website that appear only in the website’s HTML code. They act as a messenger for search engine robots. They are not available to Internet users (at least at first glance).

The most important meta tags include meta title, meta description and meta robots. You Whatsapp Data are probably familiar with the first two – meta title means the title of the page, while meta description includes a short description.

Meta robots, on the other hand, deals with providing robots with the necessary messages regarding the removal of a specific website from indexing. There are also many other meta tags that provide additional information functions for the search engine. These are: index, noindex, follow, nofollow, verify, meta tag copyright and author.

Duplicating Content is an Unethical Practice

The user should have easy and quick access to all content on your website. By providing them with this comfort, you will not only increase their Taiwan Database tendency to convert and return visits, but you will also indicate to the Google search engine that it is worth placing you on the first page of search results.

So, to improve UX, take care of your website navigation structure. A properly designed menu is the best thing you can do for both Googlebots and your target audience.

SSL certificate
The growing popularity of the SSL certificate is a consequence of understanding the essence of this element in technical SEO. It affects not only recipients’ trust in your brand, but also the position of the website in search results.

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