Google, the tech giant… The search engine that went from being a university project to even becoming a verb. Or don’t you google everything you want to know?
Yes, with Google you can learn everything you want and more about unimaginable topics. So it’s no wonder that you want to know what’s most searched for on Google right now, as a bonus we give you the marketing approach you need to know to update your knowledge on the subject.
And if you’re a content creator, you might want to know what trends are most popular on the search engine right now, so you can create fresh content for the various brands you manage.
We start now?
What is the most searched thing on Google right now?
If you’ve come this far, it’s because you want to know what people are searching for on Google. Believe us, we understand you, and if you have a website, you want as many users as possible to click on your URL.
It is possible, but to do so you must target the right audience and use digital marketing strategies to attract them to visit your project.
So, you want to know what’s most requested on Google? Let’s see:
1. Covid 19
Of course, Covid-19 has continued to affect our daily lives, unfortunately. Many will remember that the first quarter was marked by the arrival of the third dose of vaccines and the spike in cases of the Omicron variant.
90% of Spanish cases were related to the virus, causing a significant increase in Google searches.
The good news is that we’ve been there before, but it shows how important health events are in digital marketing.
2. Novak Djokovic
We’re going to tennis, but we’re not necessarily leaving Covid behind. In February, it was revealed that the tennis player was unable to enter Melbourne because he had not been vaccinated against the virus.
The professional was required to apply some Gambling Number Data of the imposed schemes in order to participate in the events, but the tennis player completely refused. This caused a large number of reactions on Google and social networks , both for and against.
Price of electricity and fuel
We leave the topic of Covid aside and now we turn to the economy, which is another sensitive issue for people’s daily lives.
It turns out that since December, Spaniards have seen Belgium Phone Number List their electricity and gasoline bills rise dramatically, which has severely hit their pockets.
The reality is that the increase has not stopped, so much so that a few months ago it reached historic limits, something that has caused a great debate at Google. Have you seen it?
4. Interprofessional minimum wage
The increase in the minimum wage has also been much talked about. Remember that since February it was €1,000 and not everyone agrees with this measure.
5. Russia and Ukraine
Of course, this is something that will have a before and after in the history of the old continent. At the beginning of February, it was announced that Russia was beginning an armed attack against Ukraine due to some hostilities they have had in recent years.
The year has passed and the Russians have not won, in fact their forces have been greatly reduced and they have abandoned many cities. Google has been the centre of debate in recent months.
6. Queen Elizabeth
Another news that has generated a great impact in the world community
Many of us thought that Queen Elizabeth would last a lifetime , but the truth is that she was as mortal as any of us.
Well, September 8 was the day the throne passed to her son, King Charles. Once again, Google hosted millions of searches not only for the queen herself, but for everything related to the protocol events involving the royal family.
How to find trends on Google?
Okay, so you’ve seen what’s been the most searched for topics on Google in the past few months. The big question now is: “How can I find what’s trending on Google myself?”
It’s very easy, with Google Trends. This is a free tool created by the technology giant that gives you the possibility to see the search volume for a specific term.
The platform has a huge database that shows you the most in-demand topics of the moment, as well as reflects background information going back up to 18 years.
Once you add a keyword , a graph will appear showing the time and volume of searches it has had in that specific period.
What we love is that you will find details like:
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Country criteria.
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Time.
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Hundreds of categories.
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Search types.
Use it now and discover everything it has for you
Why Google Trends?
Some of the reasons why you should use Google Trends are:
1. Thousands of content ideas
One of the most common problems that any webmaster faces is content creation.
Yes, it is important to have an editorial calendar, but there comes a time when you run out of ideas and that is where Google Trends comes in.
With it you can find out what topics people are discussing. You can make more specific searches, whether it be your country, city or any town in the entire world.
With Google Trends you’ll never run out of content ideas!
